The “Ads For Good” Birding & Wildlife Portfolio
Advertise online with The ‘Ads for Good’ Birding & Wildlife portfolio of birding and conservation websites. Reaching 62%* of the UK bird watching audience and a significant proportion of the global audience, our users are frequent travellers, highly tech-savvy and keen naturalists. Talk to them all with a single campaign, and 10% of your advertising spend will go towards saving critically endangered bird species through our partner BirdLife International and the Preventing Extinctions Programme.
* Source Google Analytics 2010 / TGI
What is the ‘Ads For Good’ portfolio?
It’s a group of the world’s largest birding, wildlife and conservation websites that have come together to offer a NEW and market leading opportunity to any company targeting birding & wildlife audiences both in the UK and globally.
Together these websites reach over 550,000 people per month and over 1.2 million people over 6 months.
We put the conservation charity at the centre of the portfolio and then all the other commercvial sites around it, donate 10% of their advertising revenue to the charity in the middle. We (DS) also donate 10% of our advertising fees to the charity.
End result? Advertisers get to put their products in front of a valuable audience and we all get to generate revenue for the conservation organisations that protect the wildlife we love.
